Steven Cantando
Founder, cantandoDigital
Leads strategy and builds for every Solar Web Design client, with years of frontend development and contractor marketing behind him.
Solar contractor websites built to win more estimate requests
Schedule a CallWebsite design, SEO and digital marketing made only for solar contractors.
Solar contractors onlyMobile-first buildsLocal SEO included in the plan
A Solar Website Built to Win the Quote
Most solar sites are a stock rooftop, a savings calculator nobody trusts and a form that asks for a utility bill up front. We build yours around the three things that turn a “solar installers near me” search into a booked site assessment.
Speed Check
Lightweight pages that load fast on a phone, even when a homeowner is comparing installers from the kitchen table.
Search Visibility
Pages for residential solar, battery storage, financing and every town you install in.
Estimate Requests
Tap-to-call and short quote forms on every page, sent straight to your sales team.
Features
Build What Counts
From the first search to the signed install agreement, we handle the website and marketing work while your crews mount racking, pull wire and get systems interconnected.
We don’t sell you a template. We build the solar website your next homeowner calls from.
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Fast, mobile-first sites with real install galleries, plain-English savings and financing pages and a clear path from quote to permission to operate.
Solution
Solar contractors compete with national installers, door-to-door sales outfits and lead marketplaces that resell the same homeowner four times, all for the same 'solar panels near me' and 'solar companies near me' searches.
Solar Web Design gives you a site and search presence built for that fight: real installs, honest answers on savings and financing, local pages for where you work, and a fast path to the first site assessment.
Performance
Better Websites,
Visibility & Leads
Three outcomes every engagement is built around, whether you need a full rebuild or a stronger search presence.
Better Websites
Custom solar sites that show your real crews and finished arrays, explain the process from site survey to permission to operate, and look sharp on any phone.
Stronger Visibility
Solar SEO, town and county pages and Google Business Profile work so homeowners find you before the national installers and lead sellers do.
More Estimate Requests
Click-to-call, short quote forms and call tracking so more visits turn into booked site assessments.
Meet the Founder
Why organic search matters for solar contractors
Websites and SEO built for solar contractors, so you stop renting leads and start owning them.
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Quote requests while you’re on the roof
Homeowners research solar after their electric bill arrives, usually at night. A site built to convert keeps taking requests while your crew is mid-install.
1 tap
From any page to your office
Every page we build keeps a call button and quote form within thumb’s reach on mobile.
100%
Solar focused
We work with solar contractors only, so your strategy is never a copy of another industry’s.
FAQ
Frequently Asked Questions
Straight answers for solar contractors.
Yes. Solar Web Design builds websites and runs marketing for solar contractors only: residential solar installers, solar-plus-battery companies, commercial and agricultural installers and solar roofing crews. Every page, keyword and form is planned around how homeowners choose who puts panels on their roof.
A website can't promise signed systems, and we won't either. What we do is remove the reasons homeowners leave: slow pages, stock-photo portfolios, no clear explanation of savings, incentives or financing, and quote forms that ask for a utility bill before saying hello. Then we track every call and form so you can see what the site is producing.
Timelines depend on how many service, financing and service-area pages you need and how quickly we get your install photos, equipment lineup, warranty details and licensing. We give you a launch date on the first call, before any work starts.
We optimize your Google Business Profile, build pages for residential solar, battery storage, commercial solar and the towns and counties you install in, and fix the citations and on-page signals local rankings depend on. Rankings take time and we're upfront that no one can guarantee a position.
That's the goal for a lot of our clients. Shared leads go to four installers at once. A site that ranks and converts brings homeowners who found you, not a list. We'll help you build that channel so purchased leads become optional instead of the whole pipeline.
More estimate requests start with a better solar website.
Book a free 20-minute call. We'll look at your current site and Google presence and tell you exactly what we'd change.